Nickelodeon | US + LATIN AMERICA

I was tasked to expand & developed Nick’s Brand + their catalog of new I.P.’s (Intellectual Properties) with a focus on cultural impacts directly managing brand experience for new shows such as Sponge Bob, Avatar, Ren & Stimpy, and others.

Public Relations was also key in achieving a lasting impression in new markets and worked closely with the Latin America Public Relations team for International Expos Event Presence for clients, including Kids Choice Awards + Verano Nick. Oversaw the development of all Press Releases & Info Packets for Partners & Sponsors.

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Oversaw creative, design, and animation teams for Nickelodeon channel idents (identities) from full ideation, development & launch for the Latin American Market.

Was key member of Core team-leading production a Nick “Kids Choice” Awards where the Green Slime flowed like the river Nile over celebrities and guest hosts.

 

Worked to expanded our market presence by developing a cohesively integrated plan of channel Brand & IP catalogue through merchandising strategies including stores in various markets, and magazine readership.

I became a core member who creatively launched nick.com & nickelodeon.la digital & interactive properties as well as e-commerce connectivity in partnership with Mercado Libre,